Self-serve advertising

Launch ads on ToolScope in minutes. No sales calls.

Fund a wallet, bid CPC, and reach buyers actively comparing AI tools. Everything runs from your dashboard — create campaigns, monitor performance in real time, and adjust bids whenever you want.

Wallet top-ups from $10 · Cancel anytime · You only pay for valid clicks

How it works

01
Pick a verified tool

Advertise only tools you've claimed and verified ownership of.

02
Choose placement

See the exact minimum bid the auction enforces before you commit.

03
Design the ad

Logo, banner, headline, description, destination URL and CTA — with live preview.

04
Set bid & budget

CPC bidding from the placement minimum. Daily and total budgets, geo, language and device targeting.

05
Fund & launch

Top up the wallet via PayPal. Campaigns run while balance is available.

Live placements

Rates enforced by the auction

Every rate shown below is the exact minimum bid your campaign must meet in the ad auction — pulled directly from the same table the server enforces at click time. No hidden fees, no bait-and-switch.

Homepage Hero Sponsor
min $1.00 / click

Premium hero above listings — one advertiser at a time.

homepage_hero
Tool Page Premium Banner
min $0.60 / click

Global banner on every tool page — one advertiser per load.

tool_page_banner
Alternatives Sponsored Card
min $0.30 / click

Sponsored slot inside AI alternatives.

alternatives_sponsored
Compare Sponsored Card
min $0.25 / click

Sponsored slot inside /compare.

compare_sponsored
Related Tools Sponsored Card
min $0.25 / click

Sponsored slot inside related tools.

related_sponsored
Category Sponsored Card
min $0.20 / click

Sponsored slots inside /categories/*.

category_sponsored
Trending Sponsored Card
min $0.20 / click

Sponsored slots inside /trending.

trending_sponsored
Homepage Sponsored Card
min $0.20 / click

Sponsored tool card slots on homepage.

homepage_sponsored

Our commitment to advertisers

What you see on this page is what the platform delivers. Every guarantee below is enforced in code — not marketing copy.

  • You only pay for valid clicks — bots, duplicates and invalid traffic are filtered before your wallet is charged
  • Fair-play billing: the same visitor is charged at most once per campaign every 24 hours, even if they click again
  • Every click deducts the price displayed in the placement — never more than your bid
  • Auto-pause the moment your wallet reaches $0; auto-resume after top-up
  • Real-time analytics: impressions, clicks, CTR, CPC and spend — same numbers as the admin's
  • Editorial firewall: sponsors cannot alter organic rankings, ratings or verified facts
  • Pause, resume, edit or delete any campaign instantly — no lock-in
  • Refunds available for fraudulent clicks reviewed by admin
  • Wallet balance is yours until spent on valid clicks

Ready to launch?

Sign in, verify your tool, top up your wallet and go live today.

Fair-play billing

We only debit your wallet once per unique visitor per 24 hours. If the same person clicks your ad again — even multiple times — you won't be charged. Repeat clicks are logged for your analytics at $0 so your CPC reflects real reach, not repeat traffic.